Connecting the Community.
At Make-A-Wish, social media isn’t just a platform. It’s where stories of impact create action. From capturing photos and videos to writing posts, scheduling content, and engaging with our community, every detail helps bring our mission to life. I track what resonates through analytics, tweak strategies based on performance, and use each campaign to connect WishMakers and celebrate their journeys. By combining creativity with strategy, I’ve helped turn online spaces into vibrant, engaged communities where people feel inspired to be part of something bigger.
Impact by the Numbers
Social analytics turn data into action. By tracking performance, identifying trends, and measuring engagement, I help optimize content strategies and grow online communities. Highlights include increasing the average engagement rate on Make-A-Wish Metro New York’s Instagram from 1.64% to 12% since March 2023, reflecting stronger audience connection and showing how thoughtful analysis can drive real results.
No matter the platform,
I’ve got you covered.
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Facebook is where engagement shines, bringing wish alumni, volunteers, and community groups together in forums while sharing inspiring wish stories and important updates. It’s a hub for connection, conversation, and celebration of the Make-A-Wish mission in New York.
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With a revamped strategy, the Make-A-Wish New York LinkedIn is now a platform where corporate partners and local communities shine. Engagement consistently outperforms competitors, turning the channel into a hub for authentic connection and visibility.
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Launched from the ground up, Make-A-Wish New York TikTok brings staff, wish kids, and real community voices to the forefront. Authentic, relatable stories connect viewers and root the channel in New York’s community.